ORIGIN STORY
Some Field Notes are “FieldNotes-ier” than others, and our Winter 2023 edition, “Heartland,” might be the “Field Notes-iest” yet. If you’ve been following us for a while, you know that Field Notes were born of the vintage agricultural and industrial pocket memo books that FN co-founder Aaron Draplin has been collecting for years. See Aaron explain in one of our early films, “From Seed.” We’re also huge fans of mid-century printed ephemera like the WPA posters that inspired our “National Parks” Editions.
Putting this all together, we asked artist and screen-printer Dan McCarthy, who illustrated three of the covers from the National Parks Series, to create a rural panorama across the covers of three books, each depicting a different time of day: sunrise, midday, and evening. The results are everything we hoped for, a lovely combination of theme, color, and utility that really capture the spirit of American farm life.
The pocket-size books feature McCarthy’s artwork printed on sturdy 100# Domtar Cougar cover stock. The body of the book is Finch Opaque 60# text with a “Big Sky”-blue 3/16" grid. Each book features a unique set of “Practical Applications” based on the daypart illustrated on the cover. You’ll find these books indispensable whenever you take a moment from your busy day to catch your breath and collect your thoughts — on the farm or wherever else you may happen to be.
Note that the books are packed in a random order, for more variety on display, but all 3-Packs include all three cover versions.
A BOUNTIFUL YIELD
Start a Quarterly Subscription now and we’ll ship you two Field Notes “Heartland” 3-Packs plus a sweet custom keychain featuring the cover art from one of the three covers. Then, we’ll ship the Spring, Summer and Fall Editions (and subscriber bonuses) to you as they’re released. We’ve got some big plans for 2024, so now would be a good time to get on board.
Subscribers get free USA shipping on all four Quarterly Editions, and remember, active subscribers save 10% when shopping on our site. Subscribers also can purchase one of our signed, numbered, and stamped “Heartland” Limited Edition Prints at half-price!
Psst, Subscriptions make great gifts! Click here for more info.
